Publishing in a Problematic World

Chaitanya Srivastava is the communications and PR strategist leading publicity and marketing for Penguin Random House Southeast Asia. Known for blending traditional publicity with innovative digital storytelling, he is committed to bringing the best of literature to audiences across South and East Asia. His work has been recognized with the Best Marketing Campaign Award by the Singapore Book Publishers Association in 2024 and 2025 for the bestselling novels The American Boyfriend by Ivy Ngeow and Hue City by Claire Betita de Guzman. Chaitanya has worked with award-winning, bestselling, and critically acclaimed authors including Omar Musa, Saras Manickam, Mica De Leon, Ong Chin Huat, Ivy Ngeow, and Faizal Tehrani, as well as industry experts, KOLs, and non-fiction luminaries such as Tshering Tobgay, Anwar Ibrahim, Puty Puar, Dawn Cher, Max Lane, and Mark Eveleigh. Beyond publishing, he writes for Scroll India, The Telegraph, The Federal, Elle India, and Eksentrika on books, arts, culture, and lifestyle. An experienced speaker, moderator, and emcee, he has shared his insights at platforms including the Ubud Writers & Readers Festival, Jaipur Literature Festival, Kolkata Literature Festival, Singapore Book Council, and Seagull Publishing, reaching audiences across Asia.

Chaitanya Srivastava adalah ahli strategi komunikasi dan PR yang mengepalai bidang publisitas dan pemasaran di Penguin Random House Asia Tenggara. Dikenal karena kemampuannya memadukan publisitas tradisional dengan storytelling digital yang inovatif, ia berkomitmen menghadirkan karya sastra terbaik bagi pembaca di Asia bagian Selatan dan Timur. Karyanya meraih penghargaan Kampanye Pemasaran Terbaik dari Asosiasi Penerbit Buku Singapura pada 2024 dan 2025, masing-masing untuk novel bestseller The American Boyfriend karya Ivy Ngeow dan Hue City karya Claire Betita de Guzman. Chaitanya pernah bekerja dengan penulis peraih penghargaan, penulis bestseller, dan penulis yang mendapat pujian kritikus, termasuk Omar Musa, Saras Manickam, Mica De Leon, Ong Chin Huat, Ivy Ngeow, dan Faizal Tehrani. Ia juga berkolaborasi dengan pakar industri, KOL, serta tokoh nonfiksi terkenal seperti Tshering Tobgay, Anwar Ibrahim, Puty Puar, Dawn Cher, Max Lane, dan Mark Eveleigh. Di luar dunia penerbitan, ia menulis tentang buku, seni, budaya, dan gaya hidup untuk Scroll India, The Telegraph, The Federal, Elle India, dan Eksentrika. Sebagai pembicara, moderator, sekaligus pembawa acara berpengalaman, Chaitanya telah membagikan wawasannya di berbagai forum, termasuk Ubud Writers & Readers Festival, Jaipur Literature Festival, Kolkata Literature Festival, Singapore Book Council, dan Seagull Publishing, menjangkau audiens di seluruh Asia.

Windy Ariestanty is an Indonesian book editor. Alongside this role, she works as an independent creative communications consultant and provides storytelling-based communication training. With two decades of experience in the book and publishing industry, Windy founded patjarmerah in 2019. What began as a traveling book market and literacy festival across the Indonesian archipelago has since grown into an independent publishing group, an online bookstore, and a physical book shop, Kedai patjarmerah, at Pos Bloc Jakarta. She has also helped initiate book markets and bookstores in various regions of Indonesia through collaborations with local communities.

Windy Ariestanty adalah editor buku asal Indonesia. Selain itu, ia bekerja sebagai konsultan komunikasi kreatif independen dan memberikan pelatihan komunikasi berbasis storytelling. Berbekal pengalaman lebih dari dua dekade di industri buku dan penerbitan, Windy mendirikan patjarmerah pada 2019. Awalnya, patjarmerah hadir sebagai pasar buku keliling dan festival literasi yang menjelajahi berbagai pulau di Indonesia. Kini, Patjarmerah telah berkembang menjadi kelompok penerbitan independen, toko buku daring, dan toko buku fisik bernama Kedai Patjarmerah di Pos Bloc Jakarta. Windy juga turut menginisiasi berbagai pasar buku dan toko buku di sejumlah daerah di Indonesia melalui kolaborasi dengan komunitas lokal.